Photo by Est Bleu2007
First it was the hamburger: an almost imperceptible downgrade to a smaller bun and patty, all the while maintaining the price. Then it was yogurt: down from 8 ounces to 6. Same price. The toilet paper industry has evidently joined the bandwagon, so to speak. When replenishing the toilet paper in our bathroom and pitching the now-empty roll, I noticed the new roll (Quilted Northern, for those of you who wonder) is approximately one-quarter of an inch shorter than the old one. And you guessed it: same price. Pretty soon, they'll tell us a gallon (of whatever) is now a new, sleeker 125 ounces rather than the wasteful 128 ounces. And guess what? Same price.